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The Reason For Launching This Business

Updated: Oct 22, 2020

We launched this business because we wanted to see people like ourselves on cards in mainstream shops without having to go to specialist shops. We also wanted to be represented in a positive way.


One of our founders is our 5 year old sister and we wanted her to grow up in a world of inclusivity. Lately, We’ve realised that as young people living in Britain, there are a lot of people who are negative towards our race. We didn’t realise it because our parents possibly sheltered us from all this but now that a couple of us in the company our grown enough to understand that the mindset of some people in the world hasn’t really changed since slavery.


This needs to change. We are all human beings and should be treated equally. Racists should be in the minority, Not Us.

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